Week 07

The Growth of Youtube

In 2005, three former PayPal employees began devising a plan to make a platform where online users could upload videos to share to the rest of the world. What sparked this idea was that they weren't able to find the Janet Jackson Super Bowl incident in 2004 which made them come up with the idea of Youtube. They then began to construct ideas for the company and started it above a pizzeria in San Mateo, California.
A year later the company became one of the fastest growing websites with 1,00,000 views per day on several different videos. In that same year when Youtube was flourishing Google bought the company for 1.65 billion in stock where they were able to avoid copyright-infringement and other legal issues.
Now Youtube is one of the most visited websites alongside Wikipedia, Facebook, Twitter, etc.
Today Youtube has changed hundreds of lives by employing more than 2,000 people, discovering hot and upcoming artists, creating brand deals with social media influencers and more. The company began with strictly posting 10 minute videos but now Youtube is worth more than 40 billion and added live streaming, Youtube TV, and longer video times. The site has also helped by users creating educational videos for whomever like DIYs, history videos, tutorials, "How to"s for others across the world to become more knowledgeable in their field of interest. Hundreds of people have made Youtube their careers where their millions of subscribers can watch them on weekly basis and get paid for uploading content i.e Casey Neistat, David Dobrik, Pewdiepie, etc. Youtube also serves as a music platform where artists can upload music videos, leaked songs, and created remixes of other pre-made music where you can't really find anywhere else.

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